YouTube and Shopee partner in Southeast Asia e-commerce tie-up
JAKARTA - Alphabet Inc's YouTube and e-commerce platform Shopee said on Wednesday they were launching an online shopping service in Indonesia and planned to expand it in Southeast Asia as competition picks up with a rival operator owned by TikTok.
Company executives told reporters they plan to expand the service to Thailand and in Vietnam in a few weeks. YouTube Shopping is already active in South Korea and the United States. With YouTube Shopping, Alphabet Inc and Shopee will be competing against TikTok, the Bytedance-owned video app, which has increased its ambitions for the region after taking control of Indonesia's biggest e-commerce platform Tokopedia.
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